Ryan Copacia
Team Lead of Automotive Retail, TikTok
Ryan leads TikTok's Automotive Retail team. He works closely with brands, agencies, and dealers to maximize TikTok's value across the automotive vertical. Prior to joining TikTok, Ryan possesses a deep automotive background from his roles at Shift Digital, Cox Automotive, and CarGurus. Outside of work and talking cars, Ryan enjoys spending time with his three kids and wife in Austin
11:15 AM - 12:00 PM
Wednesday Sep 20, 2023
How to Use Persuasive Content to Profit from an Automotive Brand on TikTok
Juniper Room
3:30 - 4:30 PM
Wednesday Sep 20, 2023
Round Table Solutions
Redbud Room
3 sessions, 20 minutes each
Table 1: Paid Social
Table 2: Budget & Expectations
Table 3: Ad Tech Beyond Social
Table 4: Organic Social